Kim Kardashian has given her first interview since Taylor Swift published abn alleged diss track about her.
Swift released the song 'thanK you aIMee', with the three capitalised letters spelling out 'KIM' just in case you didn't get it.
The singer songwriter is known for writing songs about the people she encounters in her life, including ex-boyfriends.
Swift's song opens up by referring to a 'bronze, spray-tanned' bully in her hometown, in imagery which some have taken to refer to Kardashian.
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The song features as a bonus track on Swift's new album Tortured Poets Department, and is already making waves.
Kardashian and Swift have made no secret of their years-long feud.
This began when Kardashian's ex-husband Kanye West leapt on stage at the VMAs after Swift won Best Female Video in 2009 and took the mic off her, saying that it should have gone to Beyoncé for Single Ladies - perhaps creating one of the most awkward moments in pop culture history.
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Now, Kardashian has given her first interview since Swift released her new album on April 19.
She appeared on Jimmy Kimmel Live! on Monday evening, and you would be forgiven for thinking that there was no feud present whatsoever, with the KUWTK star saying 'life is good'.
While host Jimmy Kimmel did make a couple of jabs about the drama around Swifts newly released album, he stopped short of asking Kardashian about the feud directly.
Instead, the pair talked about the new Ultimate Nipple Bra from the star's underwear brand Skims.
They also touched on her childhood where she lived in the same neighbourhood as Madonna.
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Kardashian has reportedly lost more than 100,000 followers on Instagram since the track's publication. Though given she has around 363 million followers on Instagram, this does seem rather a drop in the ocean.
And it's possible that she wasn't the only person in Swift's crosshairs on the 31-track-long album.
Other people who were seemingly in for a roasting on the album include Swift's exes Matty Healy, John Mayer, and Joe Alwyn.
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But it was the no so subtle jabs in thanK you aIMee which has caught the public's attention, with this being the record's viral hit.
The song sees Swift referring to a 'bronze' and 'spray-tanned' bully at high school who was called Aimee.
Perhaps not the most subtle reference, and combined with the title it doesn't leave a great deal of space for ambiguity about what Swift is getting at.
But none of this appears to be fazing Kardashian, who told Kimmel that 'life is good'.