unilad homepage
unilad homepage
  • News
    • UK News
    • US News
    • World News
    • Crime
    • Health
    • Money
    • Sport
    • Travel
  • Music
  • Technology
  • Film and TV
    • News
    • DC Comics
    • Disney
    • Marvel
    • Netflix
  • Celebrity
  • Politics
  • Advertise
  • Terms
  • Privacy & Cookies
  • LADbible Group
  • LADbible
  • SPORTbible
  • GAMINGbible
  • Tyla
  • UNILAD Tech
  • FOODbible
  • License Our Content
  • About Us & Contact
  • Jobs
  • Latest
  • Archive
  • Topics A-Z
  • Authors
Facebook
Instagram
X
Threads
TikTok
YouTube
Submit Your Content
MrBeast’s leaked employee handbook reveals the YouTuber's 'secret weapons' for success
Home>Celebrity>News
Updated 14:03 1 Oct 2024 GMT+1Published 14:04 1 Oct 2024 GMT+1

MrBeast’s leaked employee handbook reveals the YouTuber's 'secret weapons' for success

The MrBeast work culture is likely very different to your office

Gerrard Kaonga

Gerrard Kaonga

google discoverFollow us on Google Discover
Featured Image Credit: Getty/Denise Truscello/Getty/Vivien Killilea

Topics: MrBeast, YouTube

Gerrard Kaonga
Gerrard Kaonga

Gerrard is a Journalist at UNILAD and has dived headfirst into covering everything from breaking global stories to trending entertainment news. He has a bachelors in English Literature from Brunel University and has written across a number of different national and international publications. Most notably the Financial Times, Daily Express, Evening Standard and Newsweek.

Advert

Advert

Advert

MrBeast has been able to make millions through YouTube but it hasn’t been a fluke... in fact, an employee handbook has recently been leaked and reveals how he became successful.

Now if you were hoping for a step-by-step guide on how to become as wealthy or successful as MrBeast... you are completely out of luck.

But if you wanted to know how MrBeast - real name Jimmy Donaldson - runs his companies and was able to build his YouTube empire you might be in just the right place.

Advert

The 26-year-old YouTuber's success is clearly a team effort and has been so for a few years now which is exactly why Donaldson decided to write a 36-page guide for employees.

The details of this guide have begun circulating on social media after being leaked, with Business Insider having verified the document by speaking to two former staffers.

However, they were unable to confirm when it was written.

The face of one of the most successfull YouTubers ever (Chris Unger/Zuffa LLC via Getty Images)
The face of one of the most successfull YouTubers ever (Chris Unger/Zuffa LLC via Getty Images)

So, what sort of advice do you think MrBeast would give to employees to keep his businesses growing and thriving?

Four of the points raised in the large document clearly indicate how the YouTuber has been on top for so long.

Be obsessed

Donaldson wants his staff members to be focussed on making YouTube content and should consider watching YouTube rather than Netflix and Hulu in their spare time, he wrote in the guide.

"This is not Hollywood and I do not want to be Hollywood. If that sentence is a turn off to you then you're probably at the wrong job." he wrote.

Making mistakes is perfectly fine

None of us are perfect. But it seems in MrBeast’s company they just want you to own up to it and do your best to learn from it.

The guide states employees should ‘say the negatives’ out loud so there are no surprises down the line.

“I've never ever ever once fired someone on the spot for messing up, you have nothing to be afraid of," he wrote. "Own s*** so we can address how to fix it and then move on."

The guide also tells employees they should take things in it with a grain of salt (MICHAEL TRAN/AFP via Getty Images)
The guide also tells employees they should take things in it with a grain of salt (MICHAEL TRAN/AFP via Getty Images)

Take ownership of your work

I guess this part prevents meaningless micromanagement and pointless delegation of tasks.

"Take ownership and don't give your project a chance to fail," he wrote.

"Dumping your bottleneck on someone and then just walking away until it's done is lazy and it gives room for error and I want you to have a mindset that God himself couldn't stop you from making this video on time."

Get creative saving money

I mean this is a great rule in life in general if we are being honest. But the guide suggests its important to find ways to cut costs and it ultimately makes things better for everyone.

"Every dollar we save allows me to give you guys more stability and hire more people to make your life easier," Donaldson wrote. "In every single freakin task assigned to you, always always always ask yourself first if you can find a consultant to help you."

While the guide touches on multiple aspects of the job it also states that what they do is complex and can change by the situation, so it is equally important to ‘apply everything I read with a grain of salt.'

Choose your content:

2 hours ago
11 hours ago
14 hours ago
  • Etienne LAURENT / AFP via Getty Images
    2 hours ago

    Tom Hanks shares key piece of advice to Taylor Swift ahead of her wedding to Travis Kelce

    The Hollywood icon has been happily married himself for 38 years

    Celebrity
  • YouTube/Jay Shetty Podcast
    11 hours ago

    Matthew McConaughey reveals surprising reason 40s are the best years of life before 'crisis'

    The actor just turned 56 and has strong thoughts on midlife 'crises', and why we've been thinking about them all wrong

    Celebrity
  • Gilbert Flores/Variety/Penske Media via Getty Images
    11 hours ago

    Former Superman actor Dean Cain sparks backlash after remark about Supergirl star Milly Alcock

    Dean Cain reshared a post on Twitter about a movie poster with 26-year-old Molly Alcock on it

    Celebrity
  • Kent NISHIMURA / AFP via Getty Images
    14 hours ago

    Bill Gates' shares statement on Epstein and affairs in House committee questioning

    Bill Gates was accused by the late Jeffrey Epstein of engaging in extramarital affairs, leading to an STI diagnosis

    Celebrity
  • Former gambling addict reveals amount he lost in one bet and why it was the best thing that ever happened to him
  • MrBeast reveals how much money he has in his bank account and the answer will shock you
  • Lena The Plug reveals why someone keeps filing fake divorce papers for her and husband Adam22
  • Doctor reveals the one part of your body you should never shave and warns of dangers