McDonald's customers are flooding to social media in outrage after realising how much prices have changed in the last decade.
The fast food chain has long been recognised for its quick and affordable food, however, amid a cost of living crisis, people are feeling the pinch and McDonald's prices no longer seem as cheap as they used to be. If you look back at how the price of items has changed in the past 10 years, well, it only makes it more painful.
One of the dozen different chain restaurants Finance Buzz has investigated over the past decade was McDonald's, the outlet calculating how much prices have changed within that period and comparing it to the overall rate of inflation within that time too.
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Remember the time where you could walk into McDonald's with five dollars and walk out with change?
Yeah, me neither, and once you see just how much prices have changed in the past 10 years, it's not hard to see why more customers are now deciding to eat 'at home,' CEO Chris Kempczinski said, with others currently choosing to boycott the chain after one of its franchises gave free food to Israeli soldiers.
But how much have prices really changed in just 10 years?
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Well, Finance Buzz reveals some of McDonald's menu items' prices in the US have 'more than doubled' in the past decade.
Take medium fries as an example. Back in 2014, they reportedly cost $1.59 and these days? Well, they'll set you back $3.79 - an increase of $2.20 which is an eye-watering 138 percent.
A classic McDouble sandwich used to cost $1.19 10 years ago, but now costs $3.19 - a 168 percent increase.
"That rate is more than triple the actual inflation rate at that same time," Finance Buzz adds.
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And it's no surprise McDonald's customers aren't loving it.
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The results of the investigation were shared to Reddit thread r/interestingasf**k by u/carbon_finance.
U/lazzzym said: "Talking just in the UK but it used to be the standard cheapest place to eat (and you'd accept that it tasted so bland as that was the deal you made for cheap food)
"However it's now either similarly priced as competitors or sometimes even more... It's shocking."
U/Darkcelt2 replied: "Same in the US. I don't know how they're still in business. It's not like the food got better."
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UNILAD has contacted McDonald's for comment.
Topics: Food and Drink, McDonalds, Money, Reddit, Social Media, UK News, US News, Business