An Instagram influencer has been criticised for selling t-shirts dyed by her son from her account.
Ruby Tuesday Matthews has 239k followers on Instagram and documents her life as a mother-of-three living in Byron Bay, Australia.
And she has been slammed online recently for selling t-shirts for $50, which were dyed by her five-year-old son, Mars.
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The Aussie influencer spoke about the shirts on her Instagram Story, writing: "Mars has a few shirts and singlets that we are going to sell here."
She then clarified that '100% of the profits' would go into her son's 'piggy bank', as he is not yet old enough for a bank account.
Adding: "He just owes me money for the die (sic) and shirts LOL but I’ll let that slide."
In one picture, she could be seen wearing one of the shirts, which she wrote: "Holy Blue $50."
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Matthews also shared another image of her in one of the shirts, called 'Holy sunrise' priced at $60.
And people online were not impressed after influencer watchdog account, Dutch Minty, drew attention to it.
They asked: “What do you think of @rubytuesdaymatthews selling tie dyed tshirts for $50+ made by her 5 year old?”
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One commenter highlighted the cost of living at the moment, writing: “People are literally struggling to pay for groceries, $50 is a joke,”
While another was unimpressed with Matthews trying to fill her child's 'piggy bank', writing: “Yeah bc we’re going to buy shirts to fund a kids piggy bank, surely gotta be taking the p**s.
"The physical cringe reaction I had to this."
However, a few commenters didn't seem opposed to the idea.
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One wrote: “I’m all for teaching kids how to make money and save. I believe it needs to be taught from a young age. "Makes them appreciate things a lot better. Money doesn’t grow on trees."
And someone else called it a 'cute concept' but said it was a 'wild price'.
While another joked: “What happened to a good ol’ fashioned lemonade stand."
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However, some online users figured that if people wanted to spend their money on that, then they were well within their rights to do so.
“If her fans want to pay for something her kid did let them! She’s laughing all the way to the bank", one wrote.
And a second commented: "If people are stupid enough to pay that much then good on her.”
UNILAD has reached out to Matthew's reps for comment.