In news that will come as a surprise to precisely no one, Kanye West is once again embroiled in Twitter beef, having this time taken aim at Shaquille O'Neal.
Shaq was having none of it, and wasted no time replying to Ye, but more on that later.
First up, what exactly is Ye banging on about this time, and how does it have anything to do with Shaq?
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Well, earlier this week, Shaq laid into Brooklyn Nets star Kyrie Irving for tweeting out a link to an anti-semitic film.
Shaq accused Irving of ‘not being conscious’ and ‘not caring who he offended’, according to TMZ.
West picked up on the drama, and took aim at Shaq's criticism of Irving in a tweet that read: “They make us bully ourselves because of our business alignments."
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The rapper - who himself has come under fire recently for making anti-semetic comments - also attached a photo of Irving, before personally honing in on Shaq by mentioning Canadian billionaire Jamie Salter, whose company Authentic Brands Group manages the businesses of stars like Shaq and David Beckham.
Ye tweeted on Thursday: “Shaq is in business with Jamie Salter. Jaimie first said he's 50/50 with David Beckham and 50/50 with Shaq.
“I said ‘Jamie . . . There’s no such thing as 50/50 in business . . . Who has the extra 1 percent for the control and voting rights?’”.
Ye continued: “Jamie then said he's actually got the 51 percent on both those deals.
“We as the creators and talent get so caught up in our vanity that we don’t read or understand the fine print. Like Dave Chapelle said, we need to stop giving up control over our own names and our likeness."
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Not mincing his words, Shaq responded to Ye’s tweet saying: “Believe me you don't know me like that. Worry about your business, and to quote the once great Kanye West: ‘I got more money than you, so why would I listen to you’. Take my advice, get your family business in order. Have a great day brother."
Last month, Ye was kicked off Twitter and Instagram after sharing anti-Jewish posts, suggesting that fellow rapper Sean 'Diddy' Combs was being controlled by Jewish people.
The 45-year-old rapper also tweeted screenshots of private texts between himself and Diddy that showed Combs attempting to engage with the controversial star over his 'White Lives Matter' t-shirts.
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Topics: Celebrity, Twitter, Kanye West