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Influencer who live streamed himself jumping into river during Hurricane Milton explains what really happened

Home> News> US News

Updated 12:53 14 Oct 2024 GMT+1Published 12:54 14 Oct 2024 GMT+1

Influencer who live streamed himself jumping into river during Hurricane Milton explains what really happened

Storm Milton made landfall in Florida with 120mph winds

Ellie Kemp

Ellie Kemp

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Featured Image Credit: Mike Smalls Jr/Kick

Topics: Florida, Social Media, US News, Hurricane Milton

Ellie Kemp
Ellie Kemp

Ellie joined UNILAD in 2024, specialising in SEO and trending content. She moved from Reach PLC where she worked as a senior journalist at the UK’s largest regional news title, the Manchester Evening News. She also covered TV and entertainment for national brands including the Mirror, Star and Express. In her spare time, Ellie enjoys watching true crime documentaries and curating the perfect Spotify playlist.

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An influencer who risked his life by throwing himself into a river during Hurricane Milton has explained exactly what happened.

The category three hurricane - which at one point reached category five status - swept across Florida last week, causing an estimated $50bn of destruction.

At least 23 people have died, with the number expected to climb as many loved ones are still missing.

At least 23 people have died as a result of Hurricane Milton sweeping across Florida last week (BRYAN R. SMITH/AFP via Getty Images)
At least 23 people have died as a result of Hurricane Milton sweeping across Florida last week (BRYAN R. SMITH/AFP via Getty Images)

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Major towns and cities were under evacuation order, including Tampa, where social media star Mike Smalls Jr is based.

Armed with a blow-up mattress, a pack of ramen noodles and an umbrella, the 26-year-old began live-streaming on Kick on Wednesday night.

He vowed to jump into a nearby flooded river if his stream hit 10,000 viewers.

Sure enough, it did - and Mike threw himself and his mattress into the water, despite high-force winds and torrential rain.

Mike's Kick live stream lasted an hour (Mike Smalls Jr/Kick)
Mike's Kick live stream lasted an hour (Mike Smalls Jr/Kick)

Explaining his decision, Mike told the BBC: "You know, I take safety very seriously. To a degree, I guess you could say it's irresponsible, but for me, I would say it's a calculated banger."

Once he was in the river, Mike explained: "The wind started picking up and I don’t know how to swim…so I had to grab onto the tree".

He performed the stunt in an attempt to win a $70,000 prize offered up by fellow streamer Adin Ross, who had challenged people to livestream during Storm Milton.

Mike's hour-long stream initially clocked up 60,000 views on Kick, but clips of the stunt have since been viewed millions of times across other social media platforms.

Mike was hoping to win $70,000 for the dangerous stunt (Mike Smalls Jr/Kick)
Mike was hoping to win $70,000 for the dangerous stunt (Mike Smalls Jr/Kick)

The clips have been met with outrage online. And while Mike managed to get himself to safety on this time, he said he'd do it all over again 'if the price was right.'

On emergency workers potentially risking their lives to save him, Mike said he knew what he was getting himself into. He said: "Don’t save me. If I do another hurricane? All right. You ain't got to say nothing. I do not want to put your life at risk. No.”

In an update in X, Mike wrote: "Adin Ross said he’s proud of me for going viral for the hurricane challenge and peaking at 20K live viewers. He also said he’s sending me $10K".

The Tampa Police Department told the BBC in a statement: “Ignoring mandatory evacuation orders puts lives at risk.

Mike pulled off a similar stunt during Storm Helene (Mike Smalls Jr/Kick)
Mike pulled off a similar stunt during Storm Helene (Mike Smalls Jr/Kick)

"When individuals disregard these warnings, they not only jeopardise their own safety, but also create additional challenges for first responders who are working tirelessly to save lives.

"Intentionally placing oneself in harm's way could divert critical resources and delay vital rescue operations for others."

It's not Mike's first rodeo either. During Storm Helene, he streamed for a staggering five hours while dragging a tent through stormy conditions, all in a bid to 'entertain the people.'

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